Category: Contact Prospects Effectively

If you’re like me, you’re always trying to figure out how to get better results from Linkedin. On one hand, you don’t want to look like a LinkedIn spammer. But on the other hand, you don’t want to be passive to the point of wondering why you have so many connections if nothing ever comes of them.

So, what’s the best way to approach prospects (and potential strategic alliances) on LinkedIn to maximize your chances of creating productive connections?

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Did you know that that there are some people who actually like making cold calls?

If you do a search on the internet to see if Cold Calling is dead or alive, you’ll get mixed messages. Some people teach “Cold Calling Tips” and “How to Cold Calls” and “Cold Calling Techniques.”

One guy wrote, “You could poke me in the eye with a sharp stick before I’ll make cold call.” Where do you stand on this age-old, fear-ridden prospecting strategy?

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