If someone asked you, “What makes you different?” Do you have an immediate, succinct, and confident answer? Do you struggle to answer that question from high-level prospects and centers of influence? No longer! The answer is simple and right in front of you. How you articulate what makes you different will bring you confidence and will spark the interest and trust of your new prospects.
In this world of information overload, your ability to differentiate yourself and communicate your value is more important now than ever before. When you are able to articulate your differentiation, you can attract and sparks the interest of prospects who would have otherwise been oblivious. It also teaches clients/customers how to recommend and introduce you to others.
Sales Professionals | Advisors & Consultants| Business Owners | Sales Managers/Leaders