Check Out Bill Cates’ NEW Top Advisor Podcast™
Interviews with Top Advisors for Top Advisors!
Top Advisor Podcast™
Ep. #30 – Asking for Referrals and Getting Referred Up (Part 2) – with Maribeth Kuzmeski, PhD.
In Part 1 of this 2-part series – Bill Cates interviewed Maribeth Kuzmeski, Ph.D (RedZoneMarketing.com) about creating more unsolicited referrals.
In Part 2, we flip the table! Maribeth is interviewing Bill about asking for referrals and how to get referred up!
Want More Top Advisor Podcast Episodes? CLICK HERE!
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Maribeth Kuzmeski Gets Bill to Discuss:
- Why getting referrals without asking is incomplete.
- The difference between referrals and introductions.
- What advisors can do to get referred up.
- The keys behind asking for referrals without sounding like “that cheesy referral guy.”
- Bill’s popular V.I.P.S. Method.
- Teaching your clients how to talk about you to others.
- … and more!
Resources:
- Maribeth’s website: redzonemarketing.com
- TAP Episode #17 – Personal Facebook Page Financial Advisor Marketing
- TAP Episode #2- The Benefits of Narrow Target Markets for Financial Advisors
- Referral Coach’s FREE Resources Hub
- Claim Your Complimentary eGuide – “8 Simple Steps to Reach Exponential Growth”
Connect With Maribeth Kuzmeski:
Connect With Bill Cates:
About Our Guest
Dr. Maribeth Kuzmeski is the president of RedZone Marketing, an award-winning marketing consulting firm with clients throughout the financial services industry. RedZone Marketing’s primary focus is designing innovative marketing and business growth initiatives for financial service practices. Maribeth has written nine books on marketing and is also a professor at Oklahoma State University teaching marketing, personal branding and name, image, and likeness for student athletes.
She has a bachelor’s degree from New House School of Public Communications, Syracuse University, an MBA from George Washington University. And a PhD in business administration from Oklahoma State University.
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About Your Host
Bill Cates, CSP, CPAE, works with established financial advisors to speed up their growth without increasing their marketing budget. Advisors tap into Bill’s proven process to multiply their best clients through introductions from advocates and Centers of Influence (such as CPAs and attorneys), communicate their value proposition more effectively, and create a reputation in a profitable target market. Bill helps advisors move from push prospecting to magnetic marketing – to attract more Right Fit Clients™.
Bill is the author of four best-selling books, Get More Referrals Now, Don’t Keep Me a Secret, Beyond Referrals, and Radical Relevance. Bill is a highly sought-after international speaker and coach, as well as the founder of The Cates Academy for Relationship Marketing™.
Do you know someone Bill should interview (including yourself)?
Do you have a topic you’d like to see covered?
Contact Bill Cates directly: BillCates@ReferralCoach.com
