Category: Referral Commitment

RULE #4: Meet Your Prospects Where They Are

January 7, 2020Posted by Bill Cates

In my book Radical Relevance, I lay out The 17 Rules of Radical Relevance. I will be recording short videos for each one of these rules. They will be quick and easy for you to consume, and extremely valuable to your business (I promise). To check out all 17 Rules of Radical Relevance, click here. …

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RULE #3: Value is in the Eye of the Beholder

December 16, 2019Posted by Bill Cates

In my book Radical Relevance, I lay out The 17 Rules of Radical Relevance. I will be recording short videos for each one of these rules. They will be quick and easy for you to consume, and extremely valuable to your business (I promise). To check out all 17 Rules of Radical Relevance, click here. …

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RULE #2: Give Your Clients a Seat at the Table

December 9, 2019Posted by Bill Cates

In my book Radical Relevance, I lay out The 17 Rules of Radical Relevance. I will be recording short videos for each one of these rules. They will be quick and easy for you to consume, and extremely valuable to your business (I promise). To check out all 17 Rules of Radical Relevance, click here. …

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RULE #1: The Shortest Route to Relevance

December 4, 2019Posted by Bill Cates

In my book Radical Relevance, I lay out The 17 Rules of Radical Relevance. I will be recording short videos for each one of these rules. They will be quick and easy for you to consume, and extremely valuable to your business (I promise). To check out all 17 Rules of Radical Relevance, click here. …

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What is Radical Relevance?

November 20, 2019Posted by Bill Cates

  Welcome to the first in a series of very short video blogs designed to bring you great ideas that you can put to use right away, all based on my new book, Radical Relevance. Prefer to watch rather than read? Click below to watch the video instead. Otherwise, keep scrolling… Video Blog: What is…

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How Nancy Grew Her Business by 900% in 7 Years

October 10, 2019Posted by Bill Cates

(Excerpted from Radical Relevance) How would you like to achieve 900 percent growth in seven years? In my newest book, Radical Relevance – Sharpen Your Marketing Message, Cut Through the Noise, Win More Ideal Clients (Fall, 2019), I share a story of how one of my clients has done exactly that. To help inspire and…

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5 Steps to Getting “Referred UP”

September 25, 2019Posted by Bill Cates

    Have you noticed that most clients seem to “refer down” on the economic ladder? This isn’t an absolute, but generally so. So, how do you increase the odds getting “referred up?” How do you make sure you only get introduced to Best-Fit Clients™? In this week’s blog, you’ll discover what my coaching clients…

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7 Ideas for Shy Networkers

September 17, 2019Posted by Bill Cates

I hate networking events! You may have seen me write this in past blog posts.   And while going to events is not the only way to build a network of contacts, it should be a part of your tool kit.   But what if you’re kinda shy at events – like me?  (Unless I’m…

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Well-Known Secrets of Top Performing Advisors

September 10, 2019Posted by Bill Cates

Through my coaching and prep-for-speech interviews, I get to see what many top performers do to attract and retain ideal (Right-Fit Clients™) clients.   And I’m not using the term top performer loosely. The advisors featured here all have million-dollar-plus practices.   What I discuss in this week’s blog are not really “secrets,” rather tried-and-true…

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7 Signs That You’re Sabotaging Your Referrals

August 26, 2019Posted by Bill Cates

Consider this message your wakeup call to make sure you’re not disrupting your flow of client referrals and introductions.   I’d like you to take the Referral Sabotage Quiz – There is no math and spelling doesn’t count.   Let me know how you do?  (Really. I’d like to hear from you.)   Too Busy…

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